Marketing for
MillerKnoll Dealers
Driving Growth through Strategic Branding and Marketing
In today's fiercely competitive marketplace, dealers are not only tasked with delivering top-tier products but also with navigating the complexities of branding, co-branding, and maintaining a strong digital presence. Without a clear, strategic marketing approach, even the best products can struggle to stand out. For MillerKnoll dealers, the challenge often lies in differentiating their services in a saturated market, achieving certification, and ensuring their brand resonates with decision-makers and end-users alike.
That’s where we come in.
With over 15 years of experience in MillerKnoll dealer marketing, Mackin Creative specializes in addressing the unique challenges dealers face. From navigating the complexities of co-branding with MillerKnoll’s legacy to developing strategic marketing approaches aligned with certification requirements, we bring targeted expertise to every project. Our partnerships with dealers across the country have resulted in measurable outcomes, including increased brand visibility, enhanced customer engagement, and sustained business growth.
Our objective is to empower MillerKnoll dealers by creating strategic, tailored marketing solutions that drive business growth, enhance brand visibility, and meet certification standards, resulting in measurable increases in client engagement and revenue.
Areas of Focus
Our menu of services ensures the consistency your dealership deserves.
Think of us as your marketing department!
Marketing
Engagement
Stay competitive with a comprehensive marketing plan that drives growth and aligns with MillerKnoll certification standards. Our strategies increase outreach and position your business for future success.
Verbal &
Visual Identity
Develop a cohesive and compelling brand identity through a full brand audit and strategic co-branding with MillerKnoll. We ensure your messaging is consistent across platforms and resonates with your audience.
Digital
Marketing
Maximize your digital presence with targeted strategies that drive traffic and engagement. We specialize in website development, social media strategy, and email marketing to enhance your brand's visibility.
Proposal Systems
Secure new business with polished, strategic proposals that stand out. We offer full support for proposal creation, competitive bid strategies, and presentation tools.
Showrooms
Design impactful showrooms that engage clients and showcase your brand. We create interactive Scout Boards and environmental graphics to enhance the visitor experience.
Engagement Options
Flexible engagement options designed to meet your business needs. Choose the right fit for your objectives, whether it's short-term support, a defined project, or ongoing collaboration.
Flexibility and
Short-Term Needs
Per Hour
Ideal for clients needing flexibility and short-term consulting. This option offers the ability to engage on an as-needed basis for tasks like general consulting, RFP preparation, and client presentations. Perfect for those requiring quick, adaptable solutions.
Flexibility and
Short-Term Needs
Per Project
Designed for defined projects with a clear scope that can be completed within six months. Great for clients needing specific deliverables like website creation, branding refreshes, or certification preparation, with a focused, one-time engagement.
Commitment
with Cost Savings
Per Annual Contract
Best suited for long-term support and cost savings. This option is ideal for clients seeking ongoing strategic marketing assistance over an extended period, ensuring consistent support through regular, scheduled collaboration.
“Eventually everything connects – people, ideas, objects. The quality of the connections is the key to quality.”
— Charles Eames